Grow Interactive

Ready to move beyond their static landing page of the past five years, New York City-based advertising agency Mother approached us with their concept for a new website—a showcase filled with video abstractions of their work.  Mother asked us to develop the technical strategy to best implement the site, and we were happy to help.

The site features full resolution videos, all dynamically controlled for easy management.  Automatic bandwidth detection serves up visitors with the appropriate streams for their connections.  Additionally, programmed logic ensures videos of similar type never appear back-to-back.

Mother also aspired for a unique way to invite clients to visit their new website.  Their idea?  Integrate unique headlines into the site to see if they could own those searches.  Google obliged, and Mother is the proud owner of searches like "Preeminent bald sausage muncher drops ball" and "Refuse pile brings sidewalkers to stand still".

View Project