"With Navigation as smooth and whimsical as the confections it was designed to display, using Bakemaniacakes.com could be described as a piece of cake. "The Bakemania website brings to life the beautiful and delicious creations of a very talented baker," explains Grow Interactive creative director Drew Ungvarsky. On view in the site's irresistible cake gallery, each cake is a work of art.
"Technically," Ungvarsky says, "we learned a few tricks in terms of the way the navigation endlessly flows. Swirls of animated icing form and build each section as visitors move through the site, an experience as moutwatering as can be without actually tasting the frosting. The lion's share of Bakemania's clients are brides and mothers- ladies who want to know the exact level of creativity and professionalism they can expect from the product they're purchasing. Not only has the website brought Bakemania floods of compliments and new business, but Grow Interactive has enjoyed a flurry of new interest in its work as well..."