Grow Interactive
Press
Nov-08 Motorola: Experience Krave ZN4
"People's passions are revealed through Motorola's new flip phone.
DraftFCB, New York and Grow Interactive have launched a new site for Motorola that promotes the telecom brand's new Krave ZN4 phone.
The homepage is covered in an array of fractals that come together to reveal tiles featuring six average citizens. Ranging from a tennis mentor to an outdoorsman to a DJ, the individuals reveal their passions and personalities through words and images. For each person's story, the site offers a specific Krave ZN4 tool such as an HTML browser or VZ Navigator that would assist them in their daily lives. Along with a look at the spokespeople's bios, visitors can explore the Krave phone itself in a separate section that breaks down and explains all of its functions and capabilities."