Grow Interactive

"Nike builds its own suffragette city and infuses women's rights.

Iconic apparel brand Nike is turning its gear towards human rights with a site courtesy of Wieden + Kennedy.

The agency has created "The Girl Effect," an online home that shows how adolescent girls in developing countries can bring unprecedented social and economic change to their families, communities and countries. Visitors are shown rotating photos for examples of driven women and provides the tools for girl champions to spread the word along with YouTube-posted videos that feature several live action spots."

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